Yes…it’s a long one! How invasive did you really think brands are in our lives? This is from a woman named Jane (really who cares) all I can say is that she puts on too much make up and drinks too much beer for a woman. I mean, Heiniken 3 times? And 3 and a [...]

I don’t need to tell you how awesome this really is, fruit juice boxes that are designed according to what fruit flavour it contains! This instantly goes under the category of innovative branding.  Designed by Japanese industrial designer Naoto Fukasawa, the packaging is much more appealing to the eye by imitating the actual fruit that [...]